4 Methods for Earning High Quality Backlinks

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VIEWS: 5828 Views CATEGORY: SEO READING TIME: 2 Min To Read UPLOADED ON: 26 Dec 2014

Links are the threads that connect the various corners of the World Wide Web. They are one of the most important parts of any web development or online marketing strategy, as, through Google, SEO has begun to develop more traction. Today, backlinks are a significant element of SEO success. So how exactly can you earn high-quality backlinks for your website?

1. Article Marketing

Article marketing has long been established as an effective way to generate quality backlinks for your blog or website. However, there are a few important factors to keep in mind, for example, article marketing should only be done through relevant websites. Posting articles about real estate on a website dedicated to fashion are not going to generate any leads for you, and it also creates a bad image for your company.

Make sure that you use anchor text as effectively as possible, and only submit your articles to high-quality, reputable directories that already have some level of authority within search engine rankings.

2. Social Networking

Social networking has a hand in almost every aspect of online marketing today. There are very few methods that are as efficient and effective as social media marketing when it comes to expanding your brand’s reach and drawing in new potential customers. Many networking and social media websites have high page rankings, and this can help to generate better results for your websites when used correctly.

Most networking or bookmarking websites will give you the opportunity to add links to your website and other locations through your personal bio. A lot of people underestimate the value of these links, but it’s important to remember that they can be quite powerful, so don’t neglect to make use of them.

Image backlinks are another crucial factor in social marketing, as they work as trust signals from other sources and allow you to build your authority in this digital age. A great way to improve your backlink profile is by using a reverse image search utility. With this web-based utility, you can explore the sources that are using your images. After finding the platforms that contain your images but haven’t given any credit, you can ask them to provide a backlink to continue using them.

3. Blog Commenting

There are some arguments on the web today that suggest that blog commenting cannot be used to build backlinks. However, some sources have tried and tested this technique and are adamant that it can be a useful way of improving your backlinks. As long as you don’t go out and spam other people’s blogs with your links, you shouldn’t be penalized for the effort, so it may be worth trying to see if you get any positive results.

Write valuable comments that are actually relevant to whatever you’re commenting on, and only provide a link that you feel adds something to the discussion you may be joining.

4. Guest Blogging

Guest blogging is a fantastic way to build backlinks for your website. Unlike article marketing, the backlinks you can create through guest blogging are usually high-quality and authoritative links, as the blogs you will be posting for have already been trusted by Google. A number of blogs also come with relatively high page ranks, and your article remains on their homepage for some time, especially if a lot of people enjoy reading whatever you have to say. The better the content you produce, the more likely it is that other people will start linking to it, creating better traffic for your website.


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