Top 10 Ways to Increase Web Traffic

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VIEWS: 6579 Views CATEGORY: SEO READING TIME: 2 Min To Read UPLOADED ON: 15 May 2013

When it comes to a website’s recognition and brand presence on the web, it is pertinent for an entrepreneur to ensure that the website has consistently increased traffic. This helps boost website visibility and subsequently has a positive impact on product sales and clients.

Here are some useful tips that can be implemented to increase your website traffic easily:

High-Quality Content:

Writing meaningful and high-quality content is one of the easiest ways when trying to pump up website traffic. You can either post it on the website in the form of articles or interlink a blog where you post 2 to 3 blogs every week. Not only is this counted as social sharing, but those searching for relevant content will also keep coming back to find out further information about the topic. Hence, writing articles/blogs with useful content integrated with keywords is a resource you can use to increase your website on search engines strategically.

The following suggestions will enable you to generate quality content for your website.

  1. Craft Unique Content: Writing fresh and original content is essential to captivate your targeted audience and convert them into loyal visitors. No one appreciates reading duplicate or pirated text. Besides, you may also face severe penalties by search engines for copying others’ work. Therefore, instead of using others’ ideas, it is advised to rely on your skills and write unique content. An in-depth research will be beneficial to discover relevant information about your topic. Curate an article using the collected information in your own words. After completing the draft, check plagiarism in the text before publishing it on your website to avoid any undesired situation.
  2. Identifying Keywords: SEO writing is one of the crucial stages when aiming to have greater visibility in the online world. Google Analytics helps you identify important keywords that can contribute to compelling content. This helps your website appear in the top 10 results on search engines.
  3. Placement of Keywords Matter: Writing content that is irrelevant or does not incorporate relevant information will not help your endeavor in any way. Hence, when developing your website content, place them strategically in the title and the first few paragraphs. This helps search engines pick up the most relevant keywords in their top results.
  4. Social Media Counts: In today's world, it is important to have profiles/accounts on social media including Facebook, Twitter, LinkedIn, Google Plus, etc. A large number of your traffic is present on these social media websites which can be targeted towards your website with a proactive presence on it.
  5. Who’s Your Competition: The online world nowadays is full of competition. You cannot increase your website in a simple and easy manner unless you outline strategies such as SEO optimization, thorough and unique content, and use of social media. In a similar manner, you cannot plagiaries content, website layout or even a social media profile. You have to be innovative to grasp on a client. If you are struggling to get rid of plagiarism from your website content, don’t dare to skip it. Take assistance of a paraphrasing tool free to eradicate duplication.
  6. Significance of Discussion Forums: Participating in forums and wall discussions can be a very effective strategy which can help increase website traffic on a drastic scale. Posting relevant and meaningful content with a backlink to your website will generate long-term traffic. This is evident when those reading the posts will have an irresistible urge to click on the link, and they will be automatically directed to your website. Bingo! Target met.
  7. The Power of Google Analytics: Your website layout, the nature of your product and your content highly rely on where your visitors are directed. In this area, Google Analytics is of utmost use. It gives you a better understanding of your website’s overall performance and gives you an analytical graph of the number of visitors it attracts. Not only is it free, it also assists in filtering relevant keywords for your content.
  8. Exposure Through Inbound Links: Apart from the discussion forums, your search engine ranking can be improved by augmenting inbound links. It can be even more effective when links are embedded in websites, directories, blogs and social media profiles.
  9. Promotions At the Rescue: We all know how much we love free giveaways and promotions. Hence, running a competition and putting it up on websites, forums and Facebook in the form of paid ads can not only lead to website traffic but will have a long-term impact on future clients/visitors as well.
  10. Search Engine Submission: Some search engines accept free submission of website URLs. Take advantage of these services and submit your website time and again to have your website published and appear in the search engines for visible exposure.

While there are numerous other strategies that can help you increase website traffic. However, the above 10 ways are the easiest and most effective when landing in a world of intense competition. Best of luck!

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