Dynamic Vs. Static QR Code: Properties and Uses of Them

We live in a digital era where everything is going digital. Gone are the days when products were sorted manually in warehouses; now, there are specifically designed scanners that scan the codes from products and make their entry into the database. Similarly, contrary to the old days when the staff of an organization, departmental store, logistics company, or warehouse used to mark their presence manually, there are digital means for this purpose. Making the process convenient and faster for everyone.

QR codes are also an amazing innovation thanks to the digital revolution that has changed plenty of things in our lives. However, people are often confused between dynamic and static QR codes. We will discuss all the necessary information you need to know about QR codes, their creation, and the difference between static and dynamic QR codes here. Read this blog until the end to learn more about these QR codes. 

A Brief Introduction to QR Codes

QR codes, in simple terms, are just like bar codes that were used to identify objects and documents back in the old days. However, some significant differences set QR codes apart from barcodes and make them better. Therefore, we can call QR codes an advanced version of bar codes. The basic structure of QR codes is a grid of black and white squares used to encode information. The term QR is an acronym of the phrase ‘Quick Response’, which also reflects the ability of QR codes to respond quickly and help machines scan the encoded information.

Furthermore, QR codes can be scanned through various digital devices, including smartphone cameras and apps developed for this purpose, making their use convenient for everyone. 

Another great thing about QR codes is they can’t be hacked. All these properties make QR codes a preferred choice. These codes were originally created by a Japanese corporation named Denso, a subsidiary of Toyota Motor Corporation, to track automobile parts during assembly operations. However, because of their efficiency, these codes now have immense applications in advertising and marketing campaigns. 

We think it is mandatory to mention that with advancements in technology, now you can use an online QR code generator free of cost and create QR codes for various purposes.

What is a Static QR Code?

As the name suggests, a static QR code is permanent and comes with fixed information. It is identifiable because of its dense pattern. A static QR code stores a single URL that leads to a fixed destination. Static QR code is suitable for one-off campaigns that don’t require any changes and online retargeting of customers. The URL attached to a static QR code is comparatively longer. Here are some properties and uses of Static QR Code. 

Properties that Differentiate Static QR Code from Dynamic Code

Here are some properties that will help you differentiate static QR codes from dynamic ones. 

• Static QR Code comes with a dense pattern.
• They are permanent.
• Static QR codes don’t require a good internet connection to be read.  
• Doesn’t allow scan tracking.
• Comes with fixed information.
• Usable for applications that don’t require online retargeting.
• Suitable for one-off campaigns.
• Comes with a long and complicated URL.

Uses of Static QR Code

Now that we know the properties of static QR code, it is time to discuss its uses.

• A static QR code can be placed on a resume to help you easily lead recruiters to your portfolio or other details, making you stand out from the rest of the competition. 
• It can be used for a one-off marketing campaign, and you can print static QR codes on flyers and brochures to easily lead the targeted audience to your website.
• Static QR codes can be printed on the ID cards of employees to help others identify them, get their contact information, and know their role in the organization.
• It can be used to guide others about personal information such as emergency medical cases like allergies, asthma, and other problems for well-being.
• You can use a static QR code to get RSVPs from guests easily while hosting an event. Additionally, you can guide guests to a photo gallery for events through a static QR code. 
• Educators can direct students to an online course’s URL using a static QR code to help them learn necessary concepts easily.
• Static QR codes can help officials get the required information about inventory assets and logistics partners handling the inventory. 
• Restaurants can use static QR codes to help customers view their menus easily without additional assistance. 

How Dynamic QR Code is Different?

Now that we know the specific properties and uses of static QR code, it is time to understand how dynamic QR code differs from it. So, a dynamic QR code is a code with editable information. You can easily edit or regenerate the information linked to it without creating a new code or modifying it. Hence, a single dynamic code can be used at various times. Dynamic QR codes can track the number of scans and relevant information, such as the geographical location from where it was scanned and the operating system used for the purpose. Here are some details about dynamic QR codes:

Properties of Dynamic QR Code

Here are some properties of dynamic QR code:

• Dynamic QR code is easily scannable.
• Offer tracking and analytics about the times it gets scanned.
• It can help you retarget users online.
• Allows you to edit attached information multiple times.
• Comes with a clear and short URL.
• It can be used to deliver various campaigns through scheduled configuration.
• Usable for multiple marketing campaigns. 
• You can add logos and graphics to dynamic QR codes to make it more engaging.

Uses of Dynamic QR Code

After going through the properties of dynamic QR codes, it is time to discuss their uses. Read on to learn more.

• Dynamic QR code allows customers to get updated contact details of a business entity every time. They won’t come across 404s because of vicissitude. 
• Government offices and banks can keep visitors updated about their ever-changing office timings to avoid the hassle. 
• It can guide the targeted audience to multiple online pages by modifying or editing the attached URL. You can use the same code to guide them to a video or directly to your website.
• A perfect solution to help customers view your updated portfolio every time they scan the dynamic QR code you offer. 
• You can use a dynamic QR code to guide users to your app store and help them install your apps on your smartphones easily without giving them a single reason to back out.
• You can use analytics and tracking details from dynamic QR codes to retarget users online on Facebook, Google, and other platforms. 

Putting it Together

QR codes are a great solution to let others know about the necessary information related to anything. The best part about these codes is they can be used for personal and professional applications as well. In this technologically advanced era, creating QR codes for personal or professional use is not challenging anymore. All you need is an efficient tool that can help create a QR code quickly. QR codes can be divided into two main types; static and dynamic. Both types find their uses in various applications. We have discussed their differences and uses in this blog to help you get the essential information about both types. Hopefully, you will have a lot to take away from this blog.