Domain Authority Checker

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If you wanted to feature on websites, say maybe to build backlinks, how would you know the most authoritative or reputable ones to target?

After all, there are over 1.8 billion websites on the Internet.

It turns out there is a rating system!

All websites are not rated equal. Some pack more “respect and reputation” than others. Some are still trying to gain traction. Some have been online for years, steadily building their presence. Some only got registered this year.

This disparity that exists among websites gives rise to the need for a rating system, and it's called (DA).

DA is a score [developed by Moz] that hints on the “strength” and relevance of a website for a specific subject area or industry. It's a logarithmic scale of points, typically ranging from zero to 100, which predicts how well a website will rank on search engine result pages (SERPs). The higher the number of points, the higher is a website's DA.

Now, don't confuse Website’s name authority with page authority. They are different.

While DA tells us about the overall ranking potential of the entire domain or website, page authority (PA) is the ranking potential of a single web page.

Both require tools to check.

Smart marketers continually monitor and improve their website's authority to build dominance and gain better rankings in search engine results pages (SERPs). They also keep an eye on their competitors’ DA to know how to play their cards more intelligently.

Domain Authority Checker by SmallSEOTools is the best and most popular tool on the web for checking the Moz DA of websites. Our DA Checker tool is fun to use and will show you the accurate DA of any website.

domain authority checker

It is built using heavily reliable platform and can quickly determine the strength of a specific URL and the likelihood for it to rank well in search engine results.

Website Authority Checker by SmallSEOTools packs more brilliant features and benefits than most other DA Checker tools out there. Yet, you don't have to pay a dime to use it.

Some digital marketers spend hundreds of dollars every year just so they can check their website Authority. But our tool is COMPLETELY FREE.

It's fast, easy to use, and reliable. Some of the biggest names on the Internet use our Website Authority Checker tool every so often.

The beauty of this DA tool is that it does not stop at showing you just the DA score of a website. It shows you the website's page authority, Moz rank, IP location, IP address, Google Index, Google Cache, and more.

DA checker

Additionally, this is a bulk website DA authority checker. Which means our tool lets you check up to 50 domain names in one go, including multiple URLs from a single domain and multiple URLs from different domains.

Using our website authority checker is pretty easy. You'll just have to follow these simple steps:

  • In the space provided, enter the URLs you want to run the check. You can check up to 50 domain names at once.
  • Once you've entered the URLs of the websites you want to check, click on the “Check Authority” button.

Within a couple of seconds, our powerful engine will serve the results.

But this website authority checker tool goes beyond showing you just the DA of your sites. It also shows you page authority of each domain you enter, Moz rank, IP address, and IP location.

DA checker tool

And it gives you an option to view “More info”of which when clicked on will show you the site's Google Index and Google Cache.

Website Domain authority checker tool

So after checking the domain authority of your website or that of a competitor, what should you do with the data?

Well, here's a few ways to use the information:

  • Use it to determine the position of your website when comparing with similar websites in your industry
  • Use it to check whether or not your marketing efforts are paying off
  • Use it to determine how competitors are stacking up (see who is who in your niche!) so you know how to position your brand to win
  • Use it to do a more effective SEO
  • Use it to find authority websites in your niche to know where to go for quality backlinks using strategies like guest blogging.

How is DA calculated? There are over 100 factors that Moz uses to compute domain authority. Here are some of them:

  • Referring root domains
  • Number of backlinks pointing to the website
  • Quality of the links
  • Site volume (how much content is contained in the site)
  • Age of domain (that is, when it first went live on Google, not when the domain name was first registered)
  • Amount of social signals
  • Quality of overall site content
  • Website speed
  • Moz trust (Moz trust is usually computed by Moz and it grows with time).

The key to improving your DA is to focus on improving the factors that influence the DA itself.

For one, you will need to create quality backlinks. Links from other websites are like votes; the more votes a website receives, the higher that website’s DA.

We've also seen that quality content is one of the factors that influence DA. So to improve the web authority score of your website, you should definitely be working on providing content that is relevant, unique, and high quality.

In short, work on improving ALL the factors listed above.

NEXT STEP: Go back up and enter the URL for which domain authority you'd like to check.